Applied Arts

STELLA ARTOIS: Director's Cut

March 2021

Stella Artois centers creative culture and the elevated “Life Artois” with a specific focus on the intersection of film and food. Applied Arts approached the brand with a series of creative concepts, including  “Director’s Cut” — a video series featuring some of the most groundbreaking emerging talent across the culinary and cinematic worlds. Filmmakers Tourmaline, Matt Wolf and Amalia Ulman, paired with chefs Devonn Francis, Andy Baraghani and Natasha Pickowicz to discuss a shared sense of place as communicated through food and film.

From the initial concept to creative direction, production and post, Applied Arts created a franchisable “Dinner & A Movie” style content format for the brand.

DeVonn Francis & Tourmaline

Andy Baraghani & Matt Wolf

Natasha Picowicz & Amalia Ulman


Producer: Taylor Tindall
Director: Daniel Hurwitz
Editor: Jose Cota | Juice Studios
Hair & Makeup: Emily Schubert
DOP: Michael Ormiston
B Cam: Eurica Yu
1st AC: Donald Eggert
G+E: Mike Keane, Maria Cabara
DIT: Jorge Moran
Sound: Brian Cushin
PA: Griffin Whitehead
Art Department: Arley Marks, Jonathan Mosca
Food Stylist: Libby Willis